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SBC Proudly Adds Another RAC Award to its Growing Portfolio
Columbus, OH (February 2005) – In its fourth consecutive year honored, SBC proudly accepted the 2005 Retail Advertising Conference's (RAC's) Bronze Award for superior advertising achievement. This year's award recognized SBC's creativity and innovation in its "Converts" TV campaign for Big Lots.
"We are proud to consistently win these top honors," said Neil Widerschein, chief creative officer for SBC. "We work hard to create first-class, compelling advertising. We want to break the mold. It is rewarding to know that we are doing that successfully."
Among the most revered awards in retail, the annual RAC Awards, sponsored by the Retail Advertising & Marketing Association, honors exceptional strategic and creative accomplishments in retail advertising and marketing.
About SBC Advertising
SBC Advertising is a privately held, full-service advertising and marketing services company. The company has been providing effective and comprehensive marketing solutions to retailers and national brands for more than 30 years. The agency's clients include Big Lots Inc., Bob Evans Farms, Armstrong Building Products, Elmer's, KrazyGlue, Baldwin Hardware, Bed Bath & Beyond Inc., Channellock Inc., Huntington Bank, Ultimate Software, AAA of Ohio, Worthington Industries, Tyco Fire Suppression & Building Products, A.J. Wright, The HoneyBaked Ham Company and Subway. The agency is based in Columbus, Ohio. For more information, visit www.sbcadvertising.com.
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